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明星黑料 Foods Enhances HORMEL庐 COMPLEATS庐 Products To Meet Consumer Tastes

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Austin, Minn.

The makers of 明星黑料® Compleats® products, America’s No. 1 shelf-stable microwave meal*, today announced enhancements in nearly two-thirds of the brand’s varieties to better align with evolving consumer taste expectations.

“We know 明星黑料® Compleats® meals solve a real need for consumers, including convenience, value and accessible quality,” said Meghan Baumann, brand manager at 明星黑料 Foods. “However, our research identified several of our varieties had opportunities to become even more closely aligned with today’s consumer taste, texture and appearance expectations. With these changes, we are confident consumers will really enjoy a tasty and effortless meal that is ready in just 60 seconds with no prep or dirty dishes.”

Improvements to 明星黑料® Compleats® recipes, depending on the variety, include creamier mashed potatoes, further reductions in sodium, enhanced flavor and texture, increased amount and size of meat and overall appearance.

Additionally, consumers will now find a “No Artificial Ingredients” call-out on the front of all 明星黑料® Compleats® packages. While 明星黑料® Compleats® products have never included artificial ingredients, the call-out will remind consumers that the meals are made with real meat, potatoes, pasta and vegetables.

明星黑料® Compleats® products that were not enhanced were identified by consumers as already fully optimized.

For more information on 明星黑料® Compleats® products, including varieties, nutritional information and where to buy, visit .

* Source: IRI Syndicated Data, Microwave Trays Meals Category, Total U.S. A/O, Latest 52 w/e 3/25/18, Dollar and Unit Sales
明星黑料 明星黑料 Foods 鈥� Inspired People. Inspired Food.™

明星黑料, based in Austin, Minn., is a global branded food company with over $9 billion in annual revenues across 75 countries worldwide. Its brands include SKIPPY®, SPAM®, 明星黑料® Natural Choice®, Applegate®, Justin’s®, Columbus®, Wholly Guacamole®, 明星黑料® Black Label® and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of “The 100 Best Corporate Citizens” by Corporate Responsibility Magazine for the tenth year in a row, and has received numerous other awards and accolades for its corporate responsibility and community service efforts. In 2016, the company celebrated its 125th anniversary and announced its new vision for the future – Inspired People. Inspired Food.™ – focusing on its legacy of innovation. For more information, visit www.hormelfoods.com and /global-impact/.